Why Boundaries May Be the Key to Innovation: Best-selling Author, Sheri Jacobs

In this episode, author Sheri Jacobs discusses why boundaries may be one of the most misunderstood drivers of innovation and creativity in business today.

Drawing from insights in her book, The Unexpected Power of Boundaries: Rethinking the Rules, Risks and Real Drivers of Innovation, Sheri explains how the right constraints can actually unlock better ideas, smarter risk-taking, and stronger organizational growth.

The conversation explores:

• The differences between productive boundaries and “false boundaries” that hold companies back
• How leaders can rethink risk in rapidly changing industries
• Why redefining limits may be essential in the age of AI and constant disruption

Listeners will also hear practical frameworks organizations can use to encourage innovation without losing focus, along with real-world examples of how boundaries can fuel creativity instead of restricting it.